Welcome to my

PORTFOLIO

I’m a creative marketing strategist with a passion for storytelling, social media, and design-driven campaigns.

Here you'll find a curated selection of my favorite projects, ranging from digital campaigns and content strategy to video editing and brand marketing.

Projecr Highlights

Global Marketing Campaign | YouTube

Supported a global campaign promoting creator tools, driving engagement among Gen Z and Millennial users. Developed social-first strategies and content calendars that contributed to a 4.44% increase in platform engagement.

App Growth & Competitive Strategy | Google

Led market and competitive research using Data AI to identify emerging app trends and customer segments. Created strategic reports that improved campaign effectiveness by 15% and increased lead conversions by 12%.

Documentary Video Editing & Storytelling | FYLI

Edited short-form documentary content for a youth leadership nonprofit. Produced high-quality, branded video narratives in collaboration with directors and producers, aligning visuals with organizational storytelling goals.

Social Media Growth Strategy | Raritan Valley Community College

Drove a 900% increase in lead generation and a 200% boost in content reach through targeted campaigns across YouTube, Meta, and TikTok. Improved engagement by 35% through A/B testing and analytics-based optimization

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FILM PRODUCTION

DIGITAL MARKETING